Stress-Free Insurance & Business Services
Protect Your Business with the Right Coverage
Helping business owners secure tailored insurance solutions with expert guidance and top-tier service.
About People’s Choice Group
"A Smarter Way to Insure"
At People’s Choice Group, we make getting the right coverage easy and stress-free. As an independent insurance producer with 20+ years of experience, I’ve been helping clients in Louisiana and Texas since 2008.
Unlike big-box insurance companies, we shop multiple carriers to find the best coverage for your needs and budget. No one-size-fits-all policies—just expert guidance, tailored protection, and the personal service you deserve.
Independent & Client-Focused – We work for you, not the insurance companies.
Hassle-Free Coverage – We compare policies to get you the best rates and protection.
Education & Service – We make sure you understand your policy and feel confident in your choices.
OUR SERVICES
Insurance Solutions for Individuals & Businesses
Business Insurance Solutions
Customized protection for businesses, including liability, commercial property, and workers' compensation.
Policy Review & Risk Assessments
Expert analysis to ensure you have the right coverage at the best price.
Personal Lines Protection
Auto, home, and life insurance policies designed to protect what matters most.
WHY CHOOSE US
We've Got You Covered!
Independent & Client-Focused
We work for you , not the insurance companies.
Hassle-Free Coverage
We compare policies to get you the best rates and protection.
Education & Service
We make sure you understand your policy and feel confident in your choices.
25+
YEARS OF EXPERIENCE
MEET THE FOUNDER & CEO
Hey, I'm Nichelle!
With over 20 years of experience in the insurance industry, Nichelle is passionate about helping business owners protect what they've built. As the founder of People’s Choice Group, she takes a personalized, stress-free approach to finding the right coverage for each client.
Nichelle believes insurance shouldn’t be complicated, that’s why she works diligently to educate, empower, and advocate for business owners, ensuring they have the protection they need and the service they deserve.
Experienced & Trusted
Business-Focused
Stress-Free Process
TESTIMONIALS
What others are saying
We at Rock Enterprises Construction, LLC are so thankful that we were introduced to the People’s Choice Group as our Insurance Agent since June 2015. We have had the pleasure of meeting Nichelle Griffin as she has demonstrated a determination and dedication to her business and has assisted in the continued growth of our Award-Winning Construction Firm.
Her endearing faith to get the job done in spite of any obstacle is a testimony that builds individuals and Teams like ours. She creates a winning situation for our company with Dedication, Honesty, Tenacity and Meekness. We have saved thousands of dollars in premiums since we started with Nichelle and the savings continue to mount up as we grow. Team Rock looks forward to finishing with The Peoples Choice Group as our agent of choice whom we highly recommend.
- Damion & Desiree Jeanpiere
Rock Enterprises Construction, LLC
Let’s find the best coverage for your needs!
Let’s Get You Covered-Stress-Free!
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